adidas x Welcome Skateboards Collection

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adidas Skateboarding collaborates with Welcome Skateboards to create a limited-edition Matchcourt shoe and bespoke jersey. Notorious for its artistic aesthetic, The adidas Skateboarding x Welcome Skateboard collection fuses the California-based brand’s unique art heritage with the performance innovation and classic detailing of adidas’ design philosophy. This latest collection is the second collaborative release from both brands – the first debuting in 2015.

“I am a proponent of the evolution of both my personal life and my company, however, there are a few things in my life that are constants. Along with skateboarding and art, one of those constants has been adidas. Probably ever since the mid ’80s I have worn adidas as my skate shoes and my date shoes.” – Jason Celaya, founder of Welcome Skateboards

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The adidas Skateboarding x Welcome collaboration includes an enhanced Matchcourt Mid silhouette that features a seafoam blue, premium suede upper, tonal slate rubber toe and a semi-translucent gum outsole. Custom art along the shoe’s molded sockliner captures the renowned art heritage of the Welcome Skateboard brand. The limited-edition jersey features the Welcome Skateboards trademark owl and familiar quirky design notes.

The adidas Skateboarding x Welcome Skateboards capsule collection is available at specialty retailers in the U.S. and the adidas Skateboarding website starting May 1.

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adidas Busenitz Pure BOOST Pro Grey

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adidas Skateboarding releases the Busenitz Pure BOOST Pro – Grey, a fusion of the Busenitz Pro and the Pure BOOST to create an authentic lux chiller for downtime off the board. The latest Busenitz Pure BOOST Pro release is a part of the year-long celebration announced earlier in this year surrounding the 10-year partnership with skateboarding powerhouse Dennis Busenitz.

The 10-year journey between adidas Skateboarding and skateboarding icon Dennis Busenitz began in September 2006, and gave rise to staple models like the Busenitz Pro, Vulc and the ADV – setting new standards in performance footwear through its heritage detailing, superior craftsmanship and highly functional designs.

The new Busenitz Pure BOOST Pro – Grey follows in this legacy by featuring a premium grey mesh upper and embroidered detailing that exudes style, function and comfort. A full-length pure BOOST™ midsole is the cushioning focal point of a model that boasts the next generation in adidas Skateboarding and Busenitz footwear.

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The Busenitz Pure BOOST Pro – Grey, which features grey mesh with gold accents, is available now only through select specialty retailers in the U.S. and the adidas Skateboarding website. The Busenitz Pure BOOST will retail for $130.

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adidas Away Days Clip and Global Tour Dates

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Along with the video teaser, adidas Skateboarding reveals the premiere schedule for the Away Days global tour and limited-edition team poster slated for distribution to skate shops around the world. In the clip, team riders Lucas Puig, Na-Kel Smith and Silas Baxter-Neal offer an insight to the personal challenges faced while filming for Away Days.

As the visual culmination of more than three years of filming, spanning shoots in more than 90 cities around the globe, Away Days profiles adidas Skateboarding talent, and their individual personalities and style. The Away Days skate film will premiere across global key cities over the course of three weeks culminating into the official release to the public.

List of Global Premieres and Dates:
Los Angeles – May 12
New York City – May 14
London – May 17
Tokyo – May 20
Sao Paulo – May 20

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adidas Skateboarding Exclusive Happy Release w/ BAIT

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adidas Skateboarding collaborates with BAIT shops for the release of the limited edition ‘Happy’ Stan Smith VULC shoe – an organic take on the classic Stan Smith silhouette with a provocative material story. The limited edition ‘Happy’ Stan Smith VULC plays up a medicinal vibe, highlighted with full hemp upper and a custom designed stone pattern. The shoe is accented with a hairy suede heel tab, cork inspired sock-liner, tongue stash pocket and a playful ‘high potency’ label applied to both the sock-liner and tongue.

The limited edition ‘Happy’ Stan Smith VULC shoe is available exclusively at BAIT shops on April 20 by lottery only. The ‘Happy’ Stan Smith VULC will retail for $120.

For more information on entering your submission to purchase the ‘Happy’ Stan Smith VULC show, visit BAIT ME  for product information.

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